Operating Room Integration Market Is Expected To Witness The Fastest Growth Rate In Coming Years

 Operating Room Integration Industry Overview

The global operating room integration market size is anticipated to reach USD 4.4 billion by 2030, according to a new report by Grand View Research, Inc. The market is expected to expand at a CAGR of 11.3% from 2022 to 2030. Increasing redevelopment projects and the adoption of advanced healthcare IT solutions in hospitals is a major factor boosting the market growth. Operating Rooms (OR) are increasingly becoming complex and congested due to the requirement of devices during surgeries such as surgical lights, operating tables, and surgical displays. Integrated Operating Rooms (I-ORs) are becoming a solution for this complexity in ORs.

 

Though digitization was now high on the agendas of most companies, the COVID-19 pandemic speeded up the paradigm shift towards digitization in 2020. Besides, the trend toward digital ORs was also quickened up by the pandemic. Thus, the COVID-19 crisis created new opportunities to innovate and new ways to create value in the evolving healthcare world. For instance, in March 2021, Olympus has introduced EASYSUITE, a next-generation OR integration solution, in the EMEA area. EASYSUITE features video management and routing, medical content management, procedure recording, and virtual collaboration. As a result, with the introduction of EASYSUITE, the company promoted digitalization in surgery and boosted its position in the EMEA territory.

The use of video communication solutions has increased during COVID-19, in response to restrictions on travel, to lower the risk of cross-infection and ensure continuous education of surgeons in training. According to a June 2020 article published in Wiley Online Library, Microsoft Teams and Zoom were used for live surgical training teleconferencing at the National University of Malaysia to comply with government protocols during the COVID-19 pandemic. The teleconferencing solution enabled webinar lectures, surgery case-based discussions, viva voce examination, and journal critique exercises. In such unprecedented conditions, teleconferences, online learning, and webinars can be advantageous for surgical education and assessments.

 

Operating Room Integration Market Segmentation

Grand View Research has segmented the global operating room integration market by component, device type, application, end use, and region:

Based on the Component Insights, the market is segmented into Software, and Services.

  • The software segment dominated the market for operating room integration and accounted for the largest revenue share of over 54.0% as of 2021, owing to various benefits associated with its use. These integrated software solutions offer seamless communication within various systems operational in OR to streamline surgical workflows and ensure ease of use and effective operation.
  • The program uses holographic technology and allows customers to visualize how the company's surgical equipmentand displays will operate in ORs. Such types of initiatives to promote integrated OR technologies are anticipated to boost the adoption of integrated ORs in the near future. Growing demand for support and maintenance services, owing to cost-effectiveness, and well-trained and experienced technicians are expected to boost segment growth over the forecast period.

 

Based on the Device Type Insights, the market is segmented into Audio Video Management System, Display System, and Documentation Management System.

  • The documentation management systems segment accounted for the largest revenue share of over 36.0% in the market for operating room integration in 2021 owing to its wide applications in ORs. This system helps in managing all the records from various sources and presents them on a single platform to help surgeons with patients’ history and other necessary information during the surgery.
  • Operating rooms are increasingly becoming complex and congested with the inclusion of a variety of equipment such as surgical lights, operating tables, and surgical displays. In basic ORs, individual devices are arranged which are pulled or pushed back according to their use, cords and cables are spread all over the room. 

 

Based on the Application Insights, the market is segmented into General Surgery, Orthopedic Surgery, Neurosurgery, and Others.

  • The general surgery segment dominated the market for operating room integration and accounted for the largest revenue share of more than 35.0% in 2021. The increasing number of hospitals adopting MIS technology coupled with the rising number of chronic illnesses and requiring surgical procedures is further fueling the market growth.
  • The orthopedic surgery segment is anticipated to witness a lucrative CAGR of around 11.9% over the forecast period due to increasing demand for orthopedic procedures in the coming years.

 

Based on the End-use Insights, the market is segmented into Hospitals, and Ambulatory Surgical Centers (ASCs).

  • The hospital segment dominated the market for operating room integration and accounted for the largest revenue share of over 63% in 2021. This growth is owing to the high penetration of integrated ORs. With the large patient population being exposed to chronic diseases there is a need for I-ORs to reduce the burden on physicians and complexity so that they can efficiently manage their surgical workflow.
  • The ambulatory surgical center segment is expected to witness an exponential growth rate in the market for operating room integration over the forecast period. Ambulatory surgery is being increasingly performed in developed countries. The shortage of beds in hospitals and scarce economic resources are expected to boost the growth of this segment.

 

Operating Room Integration Regional Outlook

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa (MEA)

 

Key Companies Profile & Market Share Insights

The industry is fragmented with a large number of players operating in this sector. The key players are focusing on implementing new strategies such as regional expansion, mergers, and acquisitions, improving their application portfolio through innovation, partnerships, and distribution agreements to increase their revenue share and mark their presence in the market. For instance, in April 2021, Barco launched surgical teleconferencing, telementoring, and teleassistance solution called NexxisLive as a secure cloud-based platform for ORs. While, in April 2021, caresyntax’s digital surgery platform was selected as part of a pilot program by the American Board of Surgery to enhance surgeon certifications with video-based assessments.

Likewise in January 2020, Caresyntax announced the installation of 16 digital ORs in Calvary Adelaide Hospital in South Australia with its digital OR integration platform, PRIME365. These types of initiatives are attributing to the increasing penetration of I-ORs in the coming years. Furthermore, Innovations like these by the established market players focused on introducing integrated OR platform globally is likely to propel market growth. Some of the prominent players in the operating room integration market include:

  • Stryker
  • Braiblab AG
  • Barco
  • Dragerwerk AG & Co. KGaA
  • Steris
  • KARL STORZ SE & CO. KG
  • Getinge AB
  • Olympus
  • Care Syntax
  • Arthrex, Inc.

 

Order a free sample PDF of the Operating Room Integration Market Intelligence Study, published by Grand View Research.

 

About Grand View Research

Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco, the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research Helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.

 

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