Healthy Snacks Market Size, Share & Trends Analysis Report 2022-2030

 Healthy Snacks Industry Overview

The global healthy snacks market is expected to reach USD 152.5 billion by 2030, registering a CAGR of 6.6% from 2022 to 2030, according to a new report by Grand View Research, Inc. The industry has benefited from a growing consumer focus on the nutritional characteristics of snacks which include high vitamins and proteins and low calories. The rising need for on-the-go snacks, combined with growing customer purchasing power, is expected to propel the market forward. Consumers' hectic lifestyles are also predicted to drive industry growth during the forecast period.

 

Rising health concerns, changing lifestyles and diets, and the increased substitution of meals with snacks are reported to be driving the industry. Obesity and other disorders are on the rise around the world, prompting people to adopt healthier lifestyles and, as a result, consume healthier snacks like rice snacks and multigrain chips (crisps). With the emergence of the COVID-19 pandemic, the focus on healthy snacks has intensified further and has thereby, driven market growth in recent years.

Savory snacks was the largest segment in the product category globally. The growing trend of working from home being witnessed across the world is one of the significant factors that is expected to drive demand for savory snacks during the forecast period.

 

Healthy Snacks Market Segmentation

Grand View Research has segmented the global healthy snacks market on the basis of product, distribution channel, and region:

Based on the Product Insights, the market is segmented into Frozen & Refrigerated, Fruit, Bakery, Savory, Confectionery, Dairy, and Others.

  • Healthy savory snacks dominated the product segment in the overall market. The demand for this segment is driven by working-class people and college graduates, for whom healthy savory snack products have emerged as a dinner alternative. Savory snackfoods allow individuals to satisfy their appetite, as well as prevent them from overeating during mealtime. Companies are developing baked chips that are all-natural, non-GMO, multigrain, and low in salt, as well as provide many health benefits.
  • Healthy fruit snacks are expected to showcase the fastest growth. Fruit bars are still at the forefront of innovation in the healthy snacks market. There are a variety of prebiotic, probiotic, and omega-3 fortified bars on the market, as well as keto and paleo choices that are low in carbohydrates and high in medium-chain triglycerides. Furthermore, protein content is increasing in bars, with standard whey and soy proteins being used more frequently, but pea protein is becoming more popular.

 

Based on the Distribution channel Insights, the market is segmented into Supermarkets & Hypermarkets, Convenience Stores, Online, and Others.

  • The supermarkets & hypermarkets accounted for the major share of the global market in 2021. The sheer volume of supermarkets and hypermarkets spread across the globe is the major factor for the domination of this distribution channel. For instance, one of the largest supermarkets chains in the world is the 7-Eleven. It has over 46,000 outlets in 16 countries. Furthermore, the rapid progress of retail infrastructure across the developing economies is further accentuating industry growth.
  • The COVID-19 pandemic has fueled the online distribution channel and is expected to be the fastest-growing segment during the forecast period. The collaboration of food delivery platforms with grocery chains is a trend that is gaining momentum. For instance, In October 2021, Tesco, U.K.'s largest supermarket chain, partnered with German delivery group Gorillas to deliver their products in 10 minutes. 

 

Healthy Snacks Regional Outlook

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa (MEA)

 

Key Companies Profile & Market Share Insights

The market is fragmented with the presence of global and regional players offering a variety of snacking options customized to the local palates.

  • In January 2021, MondelÄ“z International acquired Hu Master Holdings, the parent company of Hu Products, a fast-growing US-based snacking company offering high-quality snacks made from simple ingredients
  • In February 2020, B&G Foods, Inc. has acquired Farmwise L.L.C., a Massachusetts.-based maker of frozen veggie fries, veggie tots and veggie rings. Farmwise’s frozen veggie snacks are from cauliflower, navy beans and onions. The products are vegan, non-GMO Project verified and free of major allergens, including gluten, wheat, soy, dairy, tree nuts and peanuts
  • In February 2019, Unilever acquired British snack brand Graze from investment firm The Carlyle Group. Graze offers a variety of snacks with no artificial ingredients, including nuts, seeds, trail mixes and bars

Some of the key players operating in the healthy snacks market include:

  • Nestlé
  • The Kellogg Company
  • Unilever
  • Danone
  • PepsiCo
  • MondelÄ“z International
  • Hormel Foods Corporation
  • Dole Packaged Foods, LLC.
  • Del Monte Foods, Inc.
  • Select Harvests
  • B&G Foods
  • Monsoon Harvest

 

Order a free sample PDF of the Healthy Snacks Market Intelligence Study, published by Grand View Research.

 

About Grand View Research

Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco, the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research Helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.

 

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