U.S. Wine Market Size, Share & Trends Analysis Report 2022 - 2030

 U.S. Wine Industry Overview

The U.S. wine market size was valued at USD 63.69 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 6.8% from 2022 to 2030. Wine consumption has become a sign of social status, especially among the millennials and young generation, which is driving the market. Wine sales have surged across the U.S. owing to innovation in flavor, color, and packaging of the product. Furthermore, the continued importation of high-quality wines into the U.S. is likely to sustain a solid customer base and propel market growth in the near future. The emergence of COVID-19 triggered a worldwide catastrophe, on a scale never seen before. Aside from endangering human health and life, the pandemic had a significant detrimental influence on companies all around the world. However, not all industries have been equally affected. While the great majority of on-premises stores were required to close during the start of the pandemic, the off-trade wine business in the U.S. has enjoyed good sales. The COVID-19 pandemic has led many people to use e-commerce for day-to-day operations as well as for ordering alcohol, thus driving the off-trade distribution channel segment.

Many manufacturers prefer to purchase grapes in large quantities from local vineyards for wine production to create a product at a reduced price. Further, locally made wine has also been gaining traction in the U.S. owing to consumer demand for organic and natural products. Though organic wine is still a niche segment in the overall wine category, its production and consumption have increased in recent years due to rising consumer awareness regarding health and wellness. Further, some manufacturers think that organic is a necessity for their business growth.

Gather more insights about the market drivers, restrains and growth of the U.S. Wine market

 

Mergers, acquisitions, and consolidation have been occurring among wineries worldwide. For instance, in September 2021, Justin Vineyards & Winery announced that it has acquired Lewis Cellars. It makes around 9,000 cases of wine per year and is known for high-end wines such as Cabernet Sauvignon, Syrah, Merlot, Sauvignon Blanc, and Chardonnay. According to National Wine & Spirits, Inc., regarding distribution, the 20 largest wholesalers control 70% of the U.S. distribution. Large distributors enjoy economies of scale and can pass some of their lower costs to the retailers, thus increasing the total efficiency of the supply chain.

Companies are increasingly focusing on producing new products to gain market share in the world. For instance, in May 2020, E. & J. Gallo Winery announced the launch of Maison No.9, a new French rosé, created and developed by Post Malone, a Grammy-nominated record artist, in partnership with Global Brand Equities and Dre London. E. & J. Gallo Company has exclusive distribution and sales support for the brand. Maison No. 9 has been made available in shops and online since June and will be sold exclusively by E. & J. Gallo Winery. Gallo offers a world-class distribution network as well as sales skills for one of the most diversified portfolios of wines and spirits, ranging from category leaders to boutique luxury bottlings.

The increasing production of wine, supported by the growing cultivation of grapes, can prove to be harmful to the environment owing to its questionable sustainability. The environmental impact of production is a global cause for concern as most vineyards are monocultures that rely significantly on preventive spraying of herbicides, fungicides, and pesticides to keep disease and pests at bay. The widespread spraying of pesticides has been diminishing insect and bird populations, while the intensive use of herbicides and fungicides contaminates groundwater and degrades the soil, making it even more dependent on fertilizers. This could restrain the market growth.

 


Browse through Grand View Research's Alcohol & Tobacco Industry Research Reports.

  • Roll-Your-Own Tobacco Products Market - The global roll-your-own tobacco products market size was valued at USD 30.7 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 4.1% from 2022 to 2030.

 

  • Smoking Accessories Market - The global smoking accessories market size was valued at USD 64.4 billion in 2021 and is anticipated to expand at a compound annual growth rate (CAGR) of 4.0% from 2022 to 2030.

 

U.S. Wine Market Segmentation

Grand View Research has segmented the U.S. wine market based on product and distribution channel:

U.S. Wine Product Outlook (Revenue, USD Million, 2017 - 2030)

  • Table Wine
  • Dessert Wine
  • Sparkling Wine

U.S. Wine Distribution Channel Outlook (Revenue, USD Million, 2017 - 2030)

  • On-trade
  • Off-trade

 

Market Share Insights

  • March 2021: Constellation Brands announced that it has awarded Southern Glazer’s Wine & Spirits distribution of 70% of its wine and spirits portfolio in the United States.

 

  • March 2021: The Wine Group purchased Beringer Main & Vine, Beringer Founder’s Estate, Coastal Estates, and Meridian for USD 77 million from the wine conglomerate Treasury Wine Estates.

 

Key Companies profiled:

Some prominent players in the U.S. wine market include: -

  • & J. Gallo Winery
  • Pernod Ricard
  • Deutsch Family Wine & Spirits
  • Trinchero Family Estates
  • Constellation Brands, Inc.
  • Accolade Wine
  • Bronco Wine Company
  • Castel Frères
  • The Wine Group
  • Casella Family Brands

 

Order a free sample PDF of the U.S. Wine Market Intelligence Study, published by Grand View Research.

About Grand View Research

Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco, the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research Helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.

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